The research explores how selfies promote new masculinities in cyberspace presented in the world's most popular dating app, Tinder, and how these men relate to the smartphone to manage masculine performances from the image of themselves. The aim is to understand how gender and subjectivities construct the self based on a habitus shared by men and how these identities can be perceived through the image in the construction of a profile on a mobile device application. The study is a contribution to the field of masculinities and gender identities crossed by the online network. The research is linked to the Social Sciences, especially the anthropological current of cyberculture.