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The beauty of modern media is that there are fewer rules. There is a higher level of collaboration. But are you, as a public relations professional, delivering your pitch in a way which suits the needs of a changing newsroom? Find 101 tips which explore how you're delivering news tips, what type of content you're providing, how you're selling it, and ways your message can make its way into the mainstream.

Produktbeschreibung
The beauty of modern media is that there are fewer rules. There is a higher level of collaboration. But are you, as a public relations professional, delivering your pitch in a way which suits the needs of a changing newsroom? Find 101 tips which explore how you're delivering news tips, what type of content you're providing, how you're selling it, and ways your message can make its way into the mainstream.