Mauro F. Guillen

2030: How Today's Biggest Trends Will Collide and Reshape the Future of Everything

• Gebundenes Buch

Produktbeschreibung

Once upon a time, the world was neatly divided into prosperous and backward economies. Babies were plentiful, workers outnumbered retirees, and people aspiring towards the middle class yearned to own homes and cars. Companies didn't need to see any further than Europe and the United States to do well.That worldand those rulesare over.By 2030, a new reality will take hold:- There will be more grandparents than grandchildren- The middle-class in Asia and Sub-Saharan Africa will outnumber the US and Europe combined- The global economy will be driven by the non-Western consumer for the first time in modern history- There will be more global wealth owned by women than men- There will be more robots than workers- There will be more currencies than countriesAccording to Guillen, the only way to truly understand the global transformations underwayand their impactsis to think laterally. That is, using peripheral vision, or approaching problems creatively and from unorthodox points of view. Rather than focusing on a single trendclimate-change or the rise of illiberal regimes, for exampleGuillen encourages us to consider the dynamic inter-play between a range of forces that will converge on a single tipping point2030 ADthat will be, for better or worse, the point of no return. 2030 will revolutionize the way we think about cataclysmic change and its consequences.

Produktdetails

• Verlag: Macmillan US / SMP
• Seitenzahl: 288
• Erscheinungstermin: 25. August 2020
• Englisch
• Abmessung: 246mm x 167mm x 27mm
• Gewicht: 486g
• ISBN-13: 9781250268174
• ISBN-10: 1250268176
• Artikelnr.: 58455337

Autorenporträt

Mauro F. Guillen

Inhaltsangabe

Introduction: The Clock Is Ticking
Chapter 1: Follow the Babies
Population Drought, the African Baby Boom, and the Next Industrial
Revolution
Chapter 2: Gray Is the New Black
Tech-Savvy Senior Citizens, Postponing Retirement, and Rethinking "Old" and
"Young"
Chapter 3: Keeping Up with the Singhs and the Wangs
The Old Middle Class, the New Middle Class, and the Battle for Attention
Chapter 4: Second Sex No More?
The New Millionaires, Entrepreneurs, and Leaders of Tomorrow
Chapter 5: Cities Drown First
Global Warming, Hipsters, and the Mundanity of Survival
Chapter 6: More Cellphones than Toilets
Reinventing the Wheel, the New Cambrian Explosion, and the Future of
Technology
Chapter 7. Imagine No Possessions
Riding Waves, Network Effects, and the Power of 8.5 Billion Connections
Chapter 8: More Currencies than Countries
Printing Your Own Money, the Blockchain, and the End of Modern Banking
Conclusion: Lateral Tips and Tricks to Survive 2030