A Multidisciplinary Approach to Service Encounters
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This volume explores interaction between service providers and customers. The role of language, linguistics and communication is examined in an area of research that has traditionally been related to business and marketing.

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Produktbeschreibung
This volume explores interaction between service providers and customers. The role of language, linguistics and communication is examined in an area of research that has traditionally been related to business and marketing.
Autorenporträt
María de la O Hernández-López Ph.D. (2009), is a Lecturer in English and Culture at Pablo de Olavide University (Seville). Her publications focus on cross-cultural and intercultural communication. She has lately co-edited New Perspectives on (Im)politeness and Interpersonal Communication (2012). Lucía Fernández-Amaya, Ph.D. (2002), is a Lecturer in English at the Department of Philology and Translation, Pablo de Olavide University, Seville. Her publications focus on pragmatics. She has lately co-edited New Perspectives on (Im)politeness and Interpersonal Communication (2012). Contributors are Rebeca Bataller, Patricia Bou-Franch, Antonio Carmona-Lavado, Jan P. De Ruiter, Sundaram Dorai, Pilar Garcés-Conejos Blitvich, María de la O Hernández-López, Kersting Huth, Francisco Miguel Ivorra Pérez, Raquel Lázaro Gutiérrez, Sebastian Loth, Marilyn Merritt, María Elena Placencia, and Cynthia Webster.