George F Hayhoe, Pam Estes Brewer

A Research Primer for Technical Communication

Methods, Exemplars, and Analyses

• Gebundenes Buch

Produktbeschreibung

This fully revised edition provides a practical introduction to research methods for anyone conducting or critically reading technical communication research, complete with exemplars of research articles for study.

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Produktdetails

• Verlag: Taylor & Francis
• 2nd edition
• Seitenzahl: 316
• Erscheinungstermin: 11. September 2020
• Englisch
• Abmessung: 257mm x 180mm x 23mm
• Gewicht: 703g
• ISBN-13: 9780367531478
• ISBN-10: 036753147X
• Artikelnr.: 59982527

Autorenporträt

George F. Hayhoe is Professor Emeritus of technical communication at Mercer University. He has served as editor-in-chief of the IEEE Transactions on Professional Communication since 2016, and was editor of the Society for Technical Communication's journal, Technical Communication, from 1996 to 2008. He is a Life Fellow of IEEE and a Fellow of the Society for Technical Communication. Pam Estes Brewer is Professor and Director of the MS in Technical Communication Management program at Mercer University. She focuses on the communication of international virtual teams, online communication strategy, and usability research. Dr. Brewer is a Fellow in the Society for Technical Communication and authored the 2015 book International Virtual Teams: Engineering Global Success.

Inhaltsangabe

Part 1: Methods 1. Research: Why We Do It and Why We Read It 2. The
Research Phases and Getting Started 3. Reviewing the Literature 4.
Conducting a Quantitative Study 5. Conducting a Qualitative Study 6.
Conducting Surveys 7. Conducting Usability Studies Part 2: Exemplars and
Analyses 8. Analyzing a Literature Review 9. Analyzing a Quantitative
Research Report 10. Analyzing a Qualitative Research Report 11. Analyzing a
Report on the Results of a Survey 12. Analyzing a Report on the Results of
a Usability Study