A Text Book of Agribusiness Management and Market Research - Murthy, Dr. C.;Israel, Dr. K. Shiny
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The book is based on the experience of teaching various courses like Principles of Management, Management of co-operatives, Consumer behavior, Market research, Project Management and Tamarind processing Management and research related to subjects to undergraduates and post graduates students, guiding and conducting research studies and extensive visits of different institutions by the authors during last 25 years. The materials in the book have been synthesized from our own research findings.

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Produktbeschreibung
The book is based on the experience of teaching various courses like Principles of Management, Management of co-operatives, Consumer behavior, Market research, Project Management and Tamarind processing Management and research related to subjects to undergraduates and post graduates students, guiding and conducting research studies and extensive visits of different institutions by the authors during last 25 years. The materials in the book have been synthesized from our own research findings.
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Autorenporträt
Dr. C. Murthy, Professor of Agril. Marketing, Department of Agribusiness Management, College of Agriculture, University of Agricultural Sciences, Dharwad is a author of over 4 Books, 60 research papers and 30 popular articles published. His professional in the field of Agril. Marketing and Agribusiness Management with 25 years of experience.