Achieving Longevity provides a framework for introducing the tools and culture necessary to foster entrepreneurial thinking within an organization, as well as advice on how to overcome common obstacles to corporate entrepreneurship.
Achieving Longevity provides a framework for introducing the tools and culture necessary to foster entrepreneurial thinking within an organization, as well as advice on how to overcome common obstacles to corporate entrepreneurship.
Jim Dewald is Dean of the Haskayne School of Business at the University of Calgary.
Inhaltsangabe
Introduction PART 1 – CORPORATE ENTREPRENEURSHIP AND CORPORATE LONGEVITY Chapter 1 Getting Started: Strategy, Entrepreneurship, and Longevity Chapter 2 The Problem: Firms Fail Chapter 3 Longevity: The Capacity to Change Chapter 4 The 21st Century: A Time of Great Change? PART II – ENTREPRENEURIAL THINKING AS A FOUNDATION TO CORPORATE LONGEVITY Chapter 5 Entrepreneurial Thinking and the Human “Dual-Core” Chapter 6 The Micro-Foundations of Entrepreneurial Motivation Chapter 7 Creating the Entrepreneurial Organization PART III – ENTREPRENEURIAL THINKING IN ACTION Chapter 8 Dual-Core Processing at Work Chapter 9 Barriers to Success Chapter 10 Concluding Comments
Introduction PART 1 – CORPORATE ENTREPRENEURSHIP AND CORPORATE LONGEVITY Chapter 1 Getting Started: Strategy, Entrepreneurship, and Longevity Chapter 2 The Problem: Firms Fail Chapter 3 Longevity: The Capacity to Change Chapter 4 The 21st Century: A Time of Great Change? PART II – ENTREPRENEURIAL THINKING AS A FOUNDATION TO CORPORATE LONGEVITY Chapter 5 Entrepreneurial Thinking and the Human “Dual-Core” Chapter 6 The Micro-Foundations of Entrepreneurial Motivation Chapter 7 Creating the Entrepreneurial Organization PART III – ENTREPRENEURIAL THINKING IN ACTION Chapter 8 Dual-Core Processing at Work Chapter 9 Barriers to Success Chapter 10 Concluding Comments
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