Advances in Services Marketing and Management - Swartz, T.A. / Bowen, D.E. / Brown, S.W. (eds.)
161,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in über 4 Wochen
  • Gebundenes Buch

Focuses on fresh ideas in services marketing and management and is committed to encouraging scholars to the area of services to pursue innovative and interdisciplinary services-related research. This series presents leading scholars who delve into services issues such as service quality, internal marketing, service design, and others.

Andere Kunden interessierten sich auch für
Produktbeschreibung
Focuses on fresh ideas in services marketing and management and is committed to encouraging scholars to the area of services to pursue innovative and interdisciplinary services-related research. This series presents leading scholars who delve into services issues such as service quality, internal marketing, service design, and others.