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Agricultural marketing is a dynamic and complex field that plays a crucial role in the economic development of nations, especially those with a significant agrarian base. The efficient marketing of agricultural products ensures that farmers receive fair prices for their produce, consumers get quality products at reasonable prices, and economies grow sustainably. This book, "Agricultural Marketing," aims to provide a comprehensive understanding of the various aspects of this vital domain.

Produktbeschreibung
Agricultural marketing is a dynamic and complex field that plays a crucial role in the economic development of nations, especially those with a significant agrarian base. The efficient marketing of agricultural products ensures that farmers receive fair prices for their produce, consumers get quality products at reasonable prices, and economies grow sustainably. This book, "Agricultural Marketing," aims to provide a comprehensive understanding of the various aspects of this vital domain.
Autorenporträt
Dr. S.Santhoshkumar, Assistant Professor, Department of Commerce, Gobi Arts & Science College, Gobichettipalayam, Erode District, Tamil Nadu.Dr. S.Krishnakumar, Assistant Professor, Department of MBA, Gobi Arts & Science College, Gobichettipalayam, Erode District, Tamil Nadu.