AI-Powered Search: The Future of Search Engine Marketing - Kataria, Jyoti
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AI-Powered Search: The Future of Search Engine Marketing is a groundbreaking exploration into the convergence of Artificial Intelligence (AI) and Search Engine Marketing (SEM). This book provides a comprehensive overview of how AI technologies are reshaping the landscape of digital marketing. Delving into the inner workings of AI-driven search algorithms, the book uncovers the transformative potential of AI in optimizing search engine ranking, enhancing ad targeting, and personalizing user experiences. From understanding the fundamentals of AI to practical strategies for leveraging AI in SEM…mehr

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Produktbeschreibung
AI-Powered Search: The Future of Search Engine Marketing is a groundbreaking exploration into the convergence of Artificial Intelligence (AI) and Search Engine Marketing (SEM). This book provides a comprehensive overview of how AI technologies are reshaping the landscape of digital marketing. Delving into the inner workings of AI-driven search algorithms, the book uncovers the transformative potential of AI in optimizing search engine ranking, enhancing ad targeting, and personalizing user experiences. From understanding the fundamentals of AI to practical strategies for leveraging AI in SEM campaigns, readers will gain valuable insights into staying ahead of the curve in the dynamic world of digital marketing.
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Autorenporträt
Ms. Jyoti Kataria is currently serving as Assistant Professor, School of Engineering and Technology, K. R. Mangalam University. Ms. Kataria is currently pursuing her Ph.D. in the field of Computer Science and Engineering. Her research interests include Machine Leaning, Deep Learning and Computer Vision.