Professor Eyden Samunderu

Air Transport Management

Strategic Management in the Airline Industry

• Broschiertes Buch

Produktbeschreibung

Learn about the airline industry and strategic air transport management, through in-depth analysis and new models for practice.

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Produktdetails

• Verlag: Kogan Page Ltd
• Seitenzahl: 384
• Erscheinungstermin: 26. November 2019
• Englisch
• Abmessung: 233mm x 154mm x 30mm
• Gewicht: 606g
• ISBN-13: 9780749484569
• ISBN-10: 074948456X
• Artikelnr.: 56894683

Autorenporträt

Eyden Samunderu

Inhaltsangabe

Chapter
01: The scope of the airline industry; Chapter
02: Growth and change in the airline industry
Air transport liberalization; Chapter
03: The airline alliances; Chapter
04: Airline industry analysis
A structure
conduct
performance perspective; Chapter
05: Airline competing business models; Chapter
06: Airline competition dynamics; Chapter
07: Measuring airline performance; Chapter
08: Strategic groups in the airline industry; Chapter
09: The future outlook of air transport; Chapter
10: Conclusion; Chapter
11: Index