Richard Wyatt-Haines

Align IT

Implementing IT with Business Strategy

• Broschiertes Buch

Produktbeschreibung

This new book enables IT managers to implement strategy rather than develop it.

IT professionals tend to focus on 'implementation' because they like the comfort of systems and processes. But you need to focus your energies on the people side of the delivery to ensure clarity and commitment

Key areas include:
- The business its strategy
- Aligning IT with the strategy
- The proposition
- What is the business buying?
- Delivering with impact

Every chapter will be approached from three angles:
- Analytical - considers the reason why the topic needs to be covered
- Goal and action orientated- this is a much punchier version of the topic in terms of actions and outputs
- Storytelling- to highlight what is out there, what is possible and to remove fear

In closing, this all demands that the IT team build the ability to think and act in a strategically aligned way.

Produktdetails

• Verlag: Wiley & Sons; Wiley
• Erscheinungstermin: Juli 2007
• Englisch
• Gewicht: 875g
• ISBN-13: 9780470030394
• ISBN-10: 0470030399
• Artikelnr.: 20870254

Autorenporträt

Richard Wyatt-Haines - director of Performance Insight, which develops and implements strategies in a variety of sectors.
Alongside he provides board facilitation and event speaking to uplift the performance of clients such as The Walt Disney Company, Department of Health, the Institute of Directors, Liverpool Victoria Group, Learning Skills Council and Buena Vista Home Entertainment.

Inhaltsangabe

SECTION 1. THE BUSINESS & ITS STRATEGY.

Chapter 1. Strategy today.
- So what is strategy?
- Some strange strategic terms and what they mean.
- Strategy as a way of behaving.

Chapter 2. Competing businesses .
- Competitive advantage and added value .
- The strategy hierarchy .
- Coherent strategic planning.

Chapter 3. The setting for strategy.
- The individual user.
- The challenge of teams.
- Different types of organization .
- Living with life cycles.

SECTION 2. ALIGNING IT WITH THE STRATEGY.

Chapter 4. The potential value of IT.
- Does IT matter?
- IT strategy versus business strategy .

Chapter 5. Aligning IT.
- Planning. who cares?
- Planning. some approaches.
- Strategy mapping.
- IT strategy maps.
- Aligning IT.

Chapter 6. Focusing on outcomes.
- Performance measures. some principles.
- Performance measures. some approaches.
- Creating performance measures.
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SECTION 3. FOLLOWING, ENABLING AND LEADING. WHAT DOES THIS MEAN IN PRACTICE?

Chapter 7. Following.
- Some general principles.
- The specifics.
- Other aspects.

Chapter 8. Enabling.
- A context.
- What does it mean? .
- Making it happen.

Chapter 9. Leading.
- Leveraging emerging technologies.
- Leading the debate .

SECTION 4. DELIVERING WITH IMPACT.

Chapter 10. Leadership & management in IT.
- The context.
- Your objectives.
- Your role.
- The skills and behaviors you need.
- Developing the IT manager.

Chapter 11. Building and sustaining your brand.
- Where? - Where are you going, what are you trying to achieve and what are your objectives?
- The brand .
- Who? - Who is involved in successfully building your brand?
- The relationship management role.
- How? - Making it happen on the ground?

Chapter 12. Change plus.
- The context for change.
- Taking the pulse.
- Building the route map.
- Telling the change story.
- Managing stakeholders.
- The CEO's role.
- Maintaining momentum.

Chapter 13. Culture.
- What is it?
- How to analyze your culture.
- How do you change your culture?

Chapter 14. In closing.

Rezensionen

"...provides plenty of food for thought for anybody pondering the business / IT divide." ( Information Age , December 2007)