Aligned!: A Story for Improving Sales and Marketing Effectiveness - Parisien, Maurice
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Aligned tells the story of how a company overcomes one of the central obstacles to success: Overcoming the problems of aligning sales and marketing efforts

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Produktbeschreibung
Aligned tells the story of how a company overcomes one of the central obstacles to success: Overcoming the problems of aligning sales and marketing efforts
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Autorenporträt
Maurice Parisien is principal with Digital Intersection, an integrated online and offline database marketing services agency based in St. Louis. His more than thirty-year career includes work in marketing, sales, and communications with both small and large organizations in both the for-profit and not-for-profit areas. He specializes in providing strategic direction for his clients.