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America's Greatest Brands covers the history, innovations, brand values, recent developments, green initiatives and achievements of the country's most admired companies. The book also features the expert insights and opinions of the American Brands Council - some of the most respected marketing and communicaions professionals in America.

Produktbeschreibung
America's Greatest Brands covers the history, innovations, brand values, recent developments, green initiatives and achievements of the country's most admired companies. The book also features the expert insights and opinions of the American Brands Council - some of the most respected marketing and communicaions professionals in America.
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