Robert Plant, Stephen Murrell

An Executive's Guide to Information Technology

Principles, Business Models, and Terminology

• Gebundenes Buch

Produktbeschreibung

This is an A-Z compendium of information technology terms written for the non-technical executive, allowing quick identification of what the term is and why it is significant. This is more than a dictionary - it is a concise review of the most important aspects of these terms from a business perspective: the major advantages, disadvantages, further reading resources and business value propositions of each, are discussed. With over 200 terms, this is a valuable reference for non- and semi-technical managers, executives and graduate students in business and technology management.

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Produktdetails

• Verlag: Cambridge University Press
• Seitenzahl: 386
• Erscheinungstermin: 28. November 2012
• Englisch
• Abmessung: 250mm x 175mm x 25mm
• Gewicht: 906g
• ISBN-13: 9780521853361
• ISBN-10: 0521853362
• Artikelnr.: 20911066

Autorenporträt

Dr Robert Plant obtained his PhD in Computer Science at the University of Liverpool, England, in 1987. He is currently an associate professor at the School of Business Administration, at the University of Miami, and specializes in teaching MIS Strategy both here and at other universities and companies. His research interests focus on the role of information systems in strategic management.

Inhaltsangabe

Introduction; A-Z description and summary of over 200 terms.

Rezensionen

'... as a general IT reference this book is excellent. For the relatively experienced IT professional, this is an excellent and recommended publication.' IT Training