Addresses the fundamental questions about digital media and its potential use in our everyday lives. The world of 'off-line' media, CD-ROMs and broadcast media are examined as well as the dramatic explosion of 'on-line' services.
Addresses the fundamental questions about digital media and its potential use in our everyday lives. The world of 'off-line' media, CD-ROMs and broadcast media are examined as well as the dramatic explosion of 'on-line' services.
Tony Feldman, one of Europe¿s leading digital media consultants, is a founding director of the highly respected media and convergence analysts Informed Sources International. A prolific writer, his recent books include Multimedia (1994) and Electronic Media Markets (1992, with Julian Dickens). He also edits the authoritative European newsletter Interactive Media International.
Inhaltsangabe
1 WHAT DIGITAL REVOLUTION? Analogue and digital information, Speaking the language of computers, Commercialising electronic media What is interactivity? Designing and implementing interactivity, Capturing hearts and minds Do we need interactivity? 2 MULTIMEDIA 3 THE COMPACT DISC ARRIVES 4 MYTH AND REALITY ON THE SUPERHIGHWAY 5 ONLINE NETWORKS 6 WEB COMMERCE 7 WHAT DOES IT ALL MEAN?
1 WHAT DIGITAL REVOLUTION? Analogue and digital information, Speaking the language of computers, Commercialising electronic media What is interactivity? Designing and implementing interactivity, Capturing hearts and minds Do we need interactivity? 2 MULTIMEDIA 3 THE COMPACT DISC ARRIVES 4 MYTH AND REALITY ON THE SUPERHIGHWAY 5 ONLINE NETWORKS 6 WEB COMMERCE 7 WHAT DOES IT ALL MEAN?
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