Possessors of a widely recognized, positively valued and well-underpinned brand, archaeologists need to take more seriously the appeal of their work and its relationship to society and popular culture.
Possessors of a widely recognized, positively valued and well-underpinned brand, archaeologists need to take more seriously the appeal of their work and its relationship to society and popular culture.
Chapter 1 Investigating the meaning of archaeology in popular culture Chapter 2 A travel log Chapter 3 Archaeology in the mass media Chapter 4 What people are thinking about archaeology Chapter 5 The archaeologist in popular culture: key themes Chapter 6 Chapter 6 Strategies of engagement Chapter 7 Public archaeology reconsidered
Chapter 1 Investigating the meaning of archaeology in popular culture Chapter 2 A travel log Chapter 3 Archaeology in the mass media Chapter 4 What people are thinking about archaeology Chapter 5 The archaeologist in popular culture: key themes Chapter 6 Chapter 6 Strategies of engagement Chapter 7 Public archaeology reconsidered
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