In full colour throughout and featuring new case studies, this fully revised and updated edition of the bestselling AS Media Studies: The Essential Introduction covers all aspects of Media Studies for students of the AS and A-level media syllabus.
The authors, who are experienced teachers and examiners, introduce students step-by-step to the skills of reading media texts, and address key areas such as media technologies, media institutions and media audiences.
Individual chapters cover:
- introduction to studying the media
- study skills
- reading media texts
- media institutions
- audiences and the media
- case studies of newspapers, television programmes, and films
- research and how to do it
- preparing for exams
- coursework and production guide.
AS Media Studies: The Essential Introduction will give students the confidence to tackle every part of an introductory media course.
Its key features include:
- activities for the classroom
- practical assignments for individual study
- a glossary of key terms
- case studies of recent media showing how theoretical ideas can be applied in everyday situations.
This fully revised and updated edition of the bestselling AS Media Studies: the Essential Introduction covers all aspects of Media Studies for students of the AS and A Level media syllabus
The authors, who are experienced teachers and examiners, introduce students step-by-step to the skills of reading media texts, and address key areas such as media technologies, media institutions and media audiences.
Individual chapters cover:
- introduction to studying the media
- study skills
- reading media texts
- media institutions
- audiences and the media
- case studies of newspapers, television programmes, and films
- research and how to do it
- preparing for exams
- coursework and production guide.
AS Media Studies: The Essential Introduction will give students the confidence to tackle every part of an introductory media course.
Its key features include:
- activities for the classroom
- practical assignments for individual study
- a glossary of key terms
- case studies of recent media showing how theoretical ideas can be applied in everyday situations.
This fully revised and updated edition of the bestselling AS Media Studies: the Essential Introduction covers all aspects of Media Studies for students of the AS and A Level media syllabus