China is the world's biggest market for cigarettes. By 2020, 300 million Chinese will be elderly. By 2010, China will have 7 of the world's biggest shopping malls. This book is an invaluable asset for corporate planners and strategists, futurologists, and anyone developing business in Asia as Backman provides an essential map for Asia's future.
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Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Michael Backman 'really understands why business evolved the way that it did in Asia.' - The Economist
Michael Backman is 'a brilliant writer on regional business strategies.' - Australian Financial Review
'Backman's excellent and extensive case studies are aimed at pointing out the pitfalls to foreign investors.' - The Independent
'...a must-read volume for anyone who is interested in current and future international affairs, global economics and business, or indeed for anyone who reads beyond the sports pages of the daily papers.' - Business and Finance Ireland
Michael Backman is 'a brilliant writer on regional business strategies.' - Australian Financial Review
'Backman's excellent and extensive case studies are aimed at pointing out the pitfalls to foreign investors.' - The Independent
'...a must-read volume for anyone who is interested in current and future international affairs, global economics and business, or indeed for anyone who reads beyond the sports pages of the daily papers.' - Business and Finance Ireland