Assessing Communication Education

A Handbook for Media, Speech, and Theatre Educators
Herausgeber: Christ, William G.

• Broschiertes Buch

Produktbeschreibung

Designed as a handbook, this text provides media, speech (public speaking, interpersonal, small group, and organizational communication), and theatre educators with both the theoretical and practical ammunition to fight the assessment battles on their campuses. The philosophical implications of accountability are balanced with concrete, specific, and usable assessment strategies. Stressing student, faculty, course, program, department, and institutional assessment, this book's aim is to provide, in one place, information that will help diverse and complex communication programs face the growing challenges in assessment. The book is divided into three sections: background and foundational information for assessment; broad assessment strategies that apply to a variety of media, "speech," and theatre courses and programs; and context-specific assessment strategies. While covering a host of topics, it: * provides an overview of assessment and suggests how it might impact communication education, * discusses the elements of program assessment and how linkage of mission statements with outcomes can lead to strong, innovative programs, * compares and contrasts regional association requirements and presents a specific how-to strategy for writing outcome statements, * discusses teaching evaluation and argues that we need to identify the "what" of teaching before we try to measure the "how," * looks at creative ways for formative and summative course evaluation that starts with the creation of an explicit syllabus, * discusses the use of capstone courses as a way of evaluating not only their major but also how students have integrated their "total" educational experience, * suggests the variety of ways that interpersonal communication can be assessed and calls for future research that stresses the "knowledge" component of learning, * reports on a strategy for developing small group communication assessment measures, and * provides media, speech, and theatre faculty and administrators with the background, understanding and tools to build stonger programs and develop better courses and educational experiences for their students.

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Produktdetails

• Verlag: Routledge
• Seitenzahl: 416
• Erscheinungstermin: 1. Oktober 1994
• Englisch
• Abmessung: 229mm x 152mm x 22mm
• Gewicht: 600g
• ISBN-13: 9780805816235
• ISBN-10: 0805816232
• Artikelnr.: 40226059

Autorenporträt

William G. Christ

Inhaltsangabe

Contents: Preface. Part I: Background.J. Rosenbaum
Assessment: An Overview. W.G. Christ
R.O. Blanchard
Mission Statements
Outcomes
and the New Liberal Arts. T. Allison
Regional Association Requirements and the Development of Outcomes Statements. Part II: Broad Assessment Strategies. W.J. Potter
Teaching Evaluation. D.E. Tucker
Course Evaluation. P.B. Orlik
Student Portfolios. R.C. Moore
The Capstone Course. V.E. Limburg
Internships
Exit Interviews
and Advisory Boards. Part III: Context-Specific Assessment Strategies.Section 1: Speech Education.P.M. Backlund
Oral Communication Assessment: An Overview. S.P. Morreale
Public Speaking. E.A. Hay
Interpersonal Communication. S.A. Beebe
J.K. Barge
Small Group Communication. P. Shockley-Zalabak
R. Hulbert-Johnson
Organizational Communication. Section 2: Theatre Education.M. Malinauskas
G.T. Hunt
Assessment in Theatre Programs. Section 3: Media Education.J.E. Arnold
Using Accreditation for Assessment. S.T. Eastman
Exit Examinations for the Media Major.