"Nothing says 'yawn' more than an interminable text-based email or 50-slide attachment. Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention and make your company or offer more memorable." - Andy Zimmerman Social media sites and video go hand-in-hand, and most sites encourage video posting and sharing. The viral video opportunities are endless when you use the right strategies to create and post your videos online." - Amy Porterfield.