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This book is for all Architects who wish to scale the heights of success and fame while doing great work. The difference between success and failure is Branding. Great work goes unnoticed unless marketed well. This book shows you how to become an Architectural Brand and attract your dream projects and profitability. An MBA fueled by the aim to 'Think big and think differently', Prashant Maheshwari is the Director and Co-Founder of Ventura International Pvt. Ltd. - a business house that provides Architects & Interior Designers with premium Architectural Products for Interiors and Exteriors.