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Get the know-how you need to be recognised as a skilled strategic internal communicator. Everyone thinks they're an internal communication expert, but it takes in-depth knowledge and skill to deliver the most engaging and effective internal comms. This practical handbook will help you to build this knowledge and expand your skillset, as well as providing guidance on how to be more strategic and develop your career. Read this book and learn how to: ¿ Step up your knowledge, thinking and delivery ¿ Choose the right tools and techniques to deliver the best results ¿ Focus on what adds value and stop doing what doesn't ¿ Impress and influence your leaders to become a trusted advisor ¿ Increase your impact in your organisation and, ultimately, fast-track your career