Over the last few years, we have witnessed an upsurge of enthusiasm about cryptocurrencies and, more generally, the so-called blockchain technology. In this new and updated edition, the authors explore what exactly these new technologies entail and promise. They argue that to understand the potential challenges and further developments in the market, one needs to develop an understanding of what needs these innovations fulfill and what business models are consistent with their use. For that, we need to sufficiently understand both the technology and how it affects the economic forces at play.
This book goes beyond the headlines that say "blockchain will decentralize everything" and provides in-depth, rigorous analysis of what can be effectively decentralized and how this decentralization will work. The book draws not only on the general knowledge of digital currencies and blockchain technologies, but also on recent academic research on the topic. Featuring a fully updated chapteron cryptocurrencies and new chapters on smart contracts and enterprise blockchains, this book is critical reading for those interested in how technology developments impact business and society.
This book goes beyond the headlines that say "blockchain will decentralize everything" and provides in-depth, rigorous analysis of what can be effectively decentralized and how this decentralization will work. The book draws not only on the general knowledge of digital currencies and blockchain technologies, but also on recent academic research on the topic. Featuring a fully updated chapteron cryptocurrencies and new chapters on smart contracts and enterprise blockchains, this book is critical reading for those interested in how technology developments impact business and society.
"Digitization is eating the world, and currencies are not immune from this transformation. Halaburda and Sarvary separate the hype from the reality and provide the grounded explanation of digital and crypto-currencies that has been lacking until now." - Erik Brynjolfsson, Director, Initiative on the Digital Economy, Massachusetts Institute of Technology, USA; coauthor, The Second Machine Age
"The book lays out the economic principles that help predict the future of digital currencies. It provides a unique perspective about competition between currencies and the role of digital currencies in platforms. A fascinating read!" - Susan Athey, Economics of Technology Professor, Stanford University, USA; John Bates Clark Medalist
"While alternative currencies such as Bitcoin or Litecoin hold the promise of reshaping economic activity and transforming our lives through increased control, security, and a reduction in the costs of carrying transactions, for many, the worldof digital currencies remains dark, puzzling, and mystifying. Beyond Bitcoin is a must-read for anyone seeking to understand the simple economics of digital currencies to manage the risks and to take advantage of the opportunities that this quickly evolving phenomenon presents." - Ramon Casadesus-Masanell, Herman C. Krannert Professor of Business Administration, Harvard Business School, USA; Co-editor, Journal of Economics & Management Strategy
"We have entered a period of momentous change in the way humans use technology to issue new types of currency and invent new ways of exchange. Beyond Bitcoin is a timely and highly readable book that situates the phenomenon of digital currencies in the wider evolution of money and offers a well-documented, jargon-free analysis that clarifies the ways in which digital currencies differ - but also resemble - traditional currencies. Halaburda and Sarvary's book will be immensely helpful to managers and students whoaim to understand the economic forces driving the emergence and success of new currencies." - Annabelle Gawer, Associate Professor in Strategy and Innovation, Imperial College Business School, UK; author, Platform Leadership and Platforms, Markets and Innovation
"The book lays out the economic principles that help predict the future of digital currencies. It provides a unique perspective about competition between currencies and the role of digital currencies in platforms. A fascinating read!" - Susan Athey, Economics of Technology Professor, Stanford University, USA; John Bates Clark Medalist
"While alternative currencies such as Bitcoin or Litecoin hold the promise of reshaping economic activity and transforming our lives through increased control, security, and a reduction in the costs of carrying transactions, for many, the worldof digital currencies remains dark, puzzling, and mystifying. Beyond Bitcoin is a must-read for anyone seeking to understand the simple economics of digital currencies to manage the risks and to take advantage of the opportunities that this quickly evolving phenomenon presents." - Ramon Casadesus-Masanell, Herman C. Krannert Professor of Business Administration, Harvard Business School, USA; Co-editor, Journal of Economics & Management Strategy
"We have entered a period of momentous change in the way humans use technology to issue new types of currency and invent new ways of exchange. Beyond Bitcoin is a timely and highly readable book that situates the phenomenon of digital currencies in the wider evolution of money and offers a well-documented, jargon-free analysis that clarifies the ways in which digital currencies differ - but also resemble - traditional currencies. Halaburda and Sarvary's book will be immensely helpful to managers and students whoaim to understand the economic forces driving the emergence and success of new currencies." - Annabelle Gawer, Associate Professor in Strategy and Innovation, Imperial College Business School, UK; author, Platform Leadership and Platforms, Markets and Innovation