Rachel Kim

Biotechnology Management from A Strategic Management Perspective

Strategic Cognition and Strategic Behavior of R&D Managers

• Broschiertes Buch

Produktbeschreibung

The U.S. bio-pharmaceutical industry is the best contributor to new drug developments in the global marketplace. In this highly innovation-driven industry, R&D managers make sense of strategic issues and take actions based on them. This study empirically validated R&D managerial cognitive interplay with R&D behavior and innovation. Furthermore, this study formulated the best-fitting innovative management model for achieving innovation. The outcome of this study essentially placed R&D managers in the center of innovation and refined R&D managerial impact on cognitive and behavioral process in the pursuit of innovation. Finally, this study provided R&D managers with the five predictors of innovation for them to be cognizant of how to efficiently increase innovation. This study revealed the significance of the R&D managerial model as it highlights the interwoven and multifaceted relationships between R&D managerial cognition, R&D behavior, and innovation.

Produktdetails

• Verlag: Scholar's Press
• Seitenzahl: 156
• Erscheinungstermin: 28. Juni 2017
• Englisch
• Abmessung: 220mm x 150mm x 10mm
• Gewicht: 250g
• ISBN-13: 9783639764116
• ISBN-10: 3639764110
• Artikelnr.: 42947413

Autorenporträt

Dr. Rachel H. Kim is a pharmacist, consultant, researcher, journal editor, instructor, and author of management articles. She has been teaching strategic management and providing consulting services to Multinational Corporation in area of strategic management.