Brian Haara recounts the development of commercial laws that guided the United States from an often reckless laissez-faire mentality, through the growing pains of industrialization, past the overcorrection of Prohibition, and into its final state as a nation of laws.
Brian Haara recounts the development of commercial laws that guided the United States from an often reckless laissez-faire mentality, through the growing pains of industrialization, past the overcorrection of Prohibition, and into its final state as a nation of laws.
Brian Haara is a public speaker and legal writer, and he practices law as co-managing partner of Tachau Meek PLC, a business litigation firm. He writes about bourbon history and law on his blog Sipp’n Corn and was featured in the documentary Straight Up: Kentucky Bourbon.
Inhaltsangabe
List of Illustrations Foreword, by Fred Minnick Preface Chapter 1. Bourbon History Tells the Story of American History Chapter 2. American Law Defines Bourbon Chapter 3. Bourbon Drives the Development of Trademark and Brand Name Rights Chapter 4. Old Crow Provides the Most Comprehensive Trade Name Case Study
Chapter 5. Bourbon Expands Trade Name Rights Chapter 6. Bourbon Marketers Write the Book on Puffery and Exaggeration Chapter 7. Bourbon Leads the Nation to Consumer Protection Chapter 8. Bourbon Tells the Behind-the-Scenes Story of Prohibition Chapter 9. Bourbon Law Reins in Fake Distillers and Secret Sourcing Chapter 10. Bourbon Drives Truth in Labeling Acknowledgments Notes Table of Authorities Index
List of Illustrations Foreword, by Fred Minnick Preface Chapter 1. Bourbon History Tells the Story of American History Chapter 2. American Law Defines Bourbon Chapter 3. Bourbon Drives the Development of Trademark and Brand Name Rights Chapter 4. Old Crow Provides the Most Comprehensive Trade Name Case Study
Chapter 5. Bourbon Expands Trade Name Rights Chapter 6. Bourbon Marketers Write the Book on Puffery and Exaggeration Chapter 7. Bourbon Leads the Nation to Consumer Protection Chapter 8. Bourbon Tells the Behind-the-Scenes Story of Prohibition Chapter 9. Bourbon Law Reins in Fake Distillers and Secret Sourcing Chapter 10. Bourbon Drives Truth in Labeling Acknowledgments Notes Table of Authorities Index
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