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The overall purpose of this monographic study is to interrogate on a new entrepreneurial approach which is alternative to the stream one and to analyze its possible contribution at the grassroots level in the herbal sector, a domain where local communities play still and to a large extent a marginalised role. This innovative approach is represented by community-based enterprises (CBEs) active in India. Community-based enterprises are the result of a process in which the community acts entrepreneurially, to create and operate a new enterprise embedded in its existing social structure and…mehr

Produktbeschreibung
The overall purpose of this monographic study is to interrogate on a new entrepreneurial approach which is alternative to the stream one and to analyze its possible contribution at the grassroots level in the herbal sector, a domain where local communities play still and to a large extent a marginalised role. This innovative approach is represented by community-based enterprises (CBEs) active in India.
Community-based enterprises are the result of a process in which the community acts entrepreneurially, to create and operate a new enterprise embedded in its existing social structure and network. The authors argue that community-based enterprise could represent a strategy for fostering sustainable local development while at the same time maintaining traditional knowledge in ethnomedicine and conserving the local ecosystems. The study of indigenous populations and their different forms of entrepreneurships is not simply an exercise in analysing outliers in the global world-system. Rather, it provides a source for the theoretical and empirical analysis of entrepreneurship relevant to the development of generalisable theory applicable in many environments including, but by no means exclusive to, indigenous communities.
This volume analyses the very first community-based enterprise active in the herbal sector in India, the Gram Mooligai Company Limited (GMCL). The analysis presented in this volume demonstrates that the GMCL example provides a unique model of how a community-based enterprise could represent an alternative and promising model for development of local communities. It is an unconventional form of entrepreneurship, in that it is based on regarding collective and individual interests as fundamentally complementary, and viewing communal values and the notion of the common good as essential elements in venture creation.