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What Brsiness is, and how do we solve a business challenge. ¿ Brsiness or Bright Business is a business improvement process dedicated to purpose-driven entrepreneurs. At the most abstract level, Brsiness develops solutions to clients' strategic problems and assists in the implementation process, helping businesses elaborate accountable action plans for each step of the journey. The challenge is that small business owners do not clearly understand the business process. To build a business process and later improve it, we need to understand how to create one. We start with the beginning: how the business is layered. Business is a three-step structure: Business Model, Business System, and Business Process. The business model focuses on how we create, deliver, and capture value. Here we build the topography of the business environment. Here we define the business paradigm. The business system places all key elements in the right place for the best performance. Here we map the journey. Here we improve our strategies. The business process represents the entire internal and external dynamics of the elements. Here we analyze each component and factor of the journey, looking for improvement, disruption, and pain points. Here we improve our daily operations. The purpose is the critical element of our approach to the business improvement process. To solve any challenge in the business, we need to understand its level: Fundamental, Strategic, or Procedural. The next step is to elaborate on the appropriate approach: For the Fundamental Level, you need a mentor, consultant, or advisor. For the Strategic Level, you need strategy workshops to connect the dots between business components. For the Operational Level, you need tips and trick workshops to stay up to date with the technology and other sides of the business. Bright Business Programs will help you build and improve the business model, business system, and business process.