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Brazil, Russia, India, and China (BRIC) are among the largest and fastest-growing economies in the world. This book presents strategies for recognizing the challenges and optimizing the opportunities for building network capabilities and competitive advantage within the context of these emerging markets. It provides a thorough review of the literature and an unparalleled abundance of fascinating case studies featuring Japanese, Korean, and indigenous business examples. The information is presented within a fully formulated theoretical framework of technological competence, customer competence,…mehr

Produktbeschreibung
Brazil, Russia, India, and China (BRIC) are among the largest and fastest-growing economies in the world. This book presents strategies for recognizing the challenges and optimizing the opportunities for building network capabilities and competitive advantage within the context of these emerging markets. It provides a thorough review of the literature and an unparalleled abundance of fascinating case studies featuring Japanese, Korean, and indigenous business examples. The information is presented within a fully formulated theoretical framework of technological competence, customer competence, and linkage competence, as well as covering the concepts of product architecture and supply chain management.
Autorenporträt
Dr. Paul Hong is a professor of operations management at the University of Toledo, USA. He holds a PhD degree in manufacturing management and engineering from the University of Toledo. He also holds an MBA and an MA in economics degree from Bowling Green State University, USA and a BA from Yonsei University in Seoul, Korea. He has presented and published more than 200 articles in conferences and journals including Journal of Operations Management, International Journal of Production Research, Corporate Governance: An International Review, Journal of Supply Chain Management, Benchmarking: An International Journal, British Journal of Educational Technology, Strategic Outsourcing: An International Journal and European Journal of Innovation Management, Journal of Production Economics, International Journal of Operations and Production Management, Journal of Business Research, International Journal of Technology Management, International Journal of Information Management, Management Decision, Journal of Cleaner Production, Journal of Purchasing and Supply Management, Journal of Service Management, and Business Horizons. He is the recipient of Journal of Operations Management Best Paper Finalist Award (2006) for the paper, Role Change of Design Engineers in Integrated Product Development), Emerald Literati Network 2011 Awards for Excellence for the paper, Integration of Supply Chain IT and Lean Practices for Mass Customization: Benchmarking of product and service focused manufacturers, and Best Paper Awards on Flexible and Redundant Supply Chain Practices to Build Strategic Supply Chain Resilience: Contingent and Resource-Based Perspectives and Using Social Media for Competitive Advantage: An Empirical Study at Annual North American Research Symposium in Tempe, Ariz. 2012 and 2013. He is an editorial review board member of several journals including Journal of Operations Management, Journal of Humanitarian Logis