Bundling telecommunications services : competitive strategies for converging markets. - Krämer, Jan
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With the advent of digital convergence, incumbent telephone and cable companies have begun to offer their services, such as voice telephony, Internet and TV in so-called triple play packages. While carefully recognizing the technological, legal and economic framework of the fixed-line telecommunications industry, this book investigates whether bundling is indeed a profitable pricing strategy for the firms and if it can possibly facilitate the leverage of market power into neighboring markets.

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Produktbeschreibung
With the advent of digital convergence, incumbent telephone and cable companies have begun to offer their services, such as voice telephony, Internet and TV in so-called triple play packages. While carefully recognizing the technological, legal and economic framework of the fixed-line telecommunications industry, this book investigates whether bundling is indeed a profitable pricing strategy for the firms and if it can possibly facilitate the leverage of market power into neighboring markets.
Autorenporträt
Dr. Jan Krämer is a postdoctoral researcher at the Faculty of Economics and Business Engineering at the University of Karlsruhe, Germany, from where he also obtained a diploma degree in Business Engineering in 2005 and a doctorate degree in Economics in 2007.