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Learn how to use Python programming techniques to analyze business data with this introductory textbook for business students.

Produktbeschreibung
Learn how to use Python programming techniques to analyze business data with this introductory textbook for business students.
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Autorenporträt
Bowei Chen is an Associate Professor in Marketing Analytics and Data Science at the Adam Smith Business School, University of Glasgow, UK. He is the Programme Director of the MSc in Business Analytics. Gerhard Kling is Professor in Finance at the University of Aberdeen, UK. He has worked in higher education (SOAS, University of Southampton, UWE, Utrecht University) and consulting (McKinsey).