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Business as Mission - Johnson, C. Neal; Rundle, Steven
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C. Neal Johnson offers the first comprehensive guide to business as mission (BAM) for practitioners. He provides conceptual foundations for understanding BAM's unique place in global mission and prerequisites for engaging in it. Then he offers practical resources for how to do BAM, including strategic planning and step-by-step operational implementation.

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Produktbeschreibung
C. Neal Johnson offers the first comprehensive guide to business as mission (BAM) for practitioners. He provides conceptual foundations for understanding BAM's unique place in global mission and prerequisites for engaging in it. Then he offers practical resources for how to do BAM, including strategic planning and step-by-step operational implementation.
Autorenporträt
C. Neal Johnson (Ph.D., Fuller Seminary) is Professor of Business and Management at Hope International University where he specializes in teaching and speaking internationally on Business as Mission (BAM), Missional Entrepreneurship, Entrepreneurship, Globalization and International Management. In addition, he is the Founder and Executive Directon of HIU's Center for Business as Mission which is focused on going beyond traditional business education and helping transform global communities through Christian business and entrepreneurial education.