Business cases 2e is a case study book which is complementary to the Introduction to Business Management product suite. It is written for first-year Business Management students.
Business cases 2e is a case study book which is complementary to the Introduction to Business Management product suite. It is written for first-year Business Management students.
Sharon Rudansky-Kloppers, Professor, , Hannie Badenhorst-Weiss, Professor, , Barney Erasmus, Professor, , Rigard Steenkamp, Professor, , Johan Strydom, Professor, , Elana Swanepoel, Professor, , Nadine De Metz, Professor, , Petri Bester, Professor, , Natasha Da Silva-Esclana, Professor,
Inhaltsangabe
1: Chapter 1 - Entrepreneurship 2: Chapter 2 - Establishing a business 3: Chapter 3 - The business environment 4: Chapter 4 - Corporate social responsibility 5: Chapter 5 - General management 6: Chapter 6 - Planning 7: Chapter 7 - Organising 8: Chapter 8 - Leading and controlling 9: Chapter 9 - Operations management 10: Chapter 10 - Human resources management 11: Chapter 11 - Marketing management 12: Chapter 12 - Financial management 13: Chapter 13 - Purchasing and supply chain management
