Business Performance and Financial Institutions in Europe
Gebundenes Buch

Business Performance and Financial Institutions in Europe

Business Models and Value Creation Across European Industries

Herausgegeben: Horobet, Alexandra; Polychronidou, Persefoni; Karasavvoglou, Anastasios
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This book examines the business models, performance, and decision-making approaches employed by financial institutions in Central and Southeast Europe. The respective contributions cover a wide range of industries, including banking, pharmaceuticals, and airline business services, and present both theoretical and empirical studies that highlight economy-wide risks and opportunities for European companies.The book is divided into four parts, the first of which provides a critical assessment of the competitiveness and performance of European companies, while the second examines decision-making a...