Business Strategy for the Political Arena - Shipper, Frank; Jennings, Marianne; Jennings, Marianne M.
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?Outlines power bases; strategies which gain influence; tactics which get results; access to key people; and how to build relationships. The authors reiterate the need for a less adversarial reltationship between business and government since corporate strategic planning cannot be separated from planning in government and economics. Small print, dry reading, but well developed with good statistics (on the growth of Political Action Committees, for example) and other useful information.?-Library Journal

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Produktbeschreibung
?Outlines power bases; strategies which gain influence; tactics which get results; access to key people; and how to build relationships. The authors reiterate the need for a less adversarial reltationship between business and government since corporate strategic planning cannot be separated from planning in government and economics. Small print, dry reading, but well developed with good statistics (on the growth of Political Action Committees, for example) and other useful information.?-Library Journal
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Autorenporträt
ipper /f Frank nings /f Marianne /i M.