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Vintage casual clothing is colorful, cheerful, and charming. More than 330 photographs and vintage advertisements illustrate the development of the casual clothing industry in sunny California from the 1930s through the 1970s. Individual chapters cover swimwear from companies such as Catalina, Cole, and Rose Marie Reid; sportswear from Koret and Alice of California; and that most western of fabrics, blue denim. Also includes profiles of California artisans and their influence on fabric technology, plus a price guide and glossary.

Produktbeschreibung
Vintage casual clothing is colorful, cheerful, and charming. More than 330 photographs and vintage advertisements illustrate the development of the casual clothing industry in sunny California from the 1930s through the 1970s. Individual chapters cover swimwear from companies such as Catalina, Cole, and Rose Marie Reid; sportswear from Koret and Alice of California; and that most western of fabrics, blue denim. Also includes profiles of California artisans and their influence on fabric technology, plus a price guide and glossary.
Autorenporträt
Maureen Reilly, an attorney by day, has authored four other books on vintage fashion for Schiffer Publishing: California Couture*, Swing Style*, Hot Shoes, and Collectible Women's Hats of the 20th Century*. She lives in Sacramento, California, with her husband and their two children.