Sue Stewart, Fiona Warburton, John D. Smith

Cambridge International as and a Level Travel and Tourism Coursebook

• Broschiertes Buch

Produktbeschreibung

Internationally focused textbook to support Cambridge International AS and A Level Travel and Tourism, for first examination in 2017.

Produktdetails

• Verlag: Cambridge University Press
• 2 Revised edition
• Seitenzahl: 244
• Erscheinungstermin: 4. Januar 2016
• Englisch
• Abmessung: 277mm x 222mm x 15mm
• Gewicht: 652g
• ISBN-13: 9781316600634
• ISBN-10: 1316600637
• Artikelnr.: 45053780

Inhaltsangabe

Chapter 1. Features of the industry
Chapter 2. Principles of customer service in travel and tourism
Chapter 3. Destination marketing
Chapter 4. Destination management
Chapter 5. Planning and managing a travel and tourism event