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  • Broschiertes Buch

"From a practical business standpoint, case studies offer an excellent chance for preparing students of logistics for real-life decisions. With this approach, the book at hand promotes the application of conceptual knowledge and, in doing so, complements the existing standard works in logistics excellently."Jürgen Bock, Customer Supply Chain Director, L'Oreal Deutschland GmbH"This book is a remarkably practice-oriented collection of case studies. The easily understandable case studies are exceptionally matched to modern learning concepts and enable students and those interested in continued…mehr

Produktbeschreibung
"From a practical business standpoint, case studies offer an excellent chance for preparing students of logistics for real-life decisions. With this approach, the book at hand promotes the application of conceptual knowledge and, in doing so, complements the existing standard works in logistics excellently."Jürgen Bock, Customer Supply Chain Director, L'Oreal Deutschland GmbH"This book is a remarkably practice-oriented collection of case studies. The easily understandable case studies are exceptionally matched to modern learning concepts and enable students and those interested in continued learning easier access to logistics issues. Working through these case studies promotes independent problem solving in many logistics topics.''Klaus-Dieter Martens, Managing Director Verband Verkehr und Logistik Berlin und Brandenburg e.V. (VVL)
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Autorenporträt
Professor Harald Gleißner is director of the Institute for Logistics and program director of Business Administration and Logistics at the Berlin School of Economics and Law. Professor Klaus Möller is program director of Business Administration/Purchasing and Logistics and directs logistics research projects at the Institute for Applied Research at Pforzheim University.