Approach sourcing strategically and deliver profitability and new supply-side value effectively with this step-by-step guide to the tools, techniques and application of category management.
Approach sourcing strategically and deliver profitability and new supply-side value effectively with this step-by-step guide to the tools, techniques and application of category management.
Jonathan O'Brien is the CEO of Positive Purchasing Ltd, based in Plymouth, UK. With over 30 years of experience, he has helped equip global organizations to increase their purchasing capability through digital platforms, training, education and working directly with practitioners and executive teams. He is the author of Supplier Relationship Management, Negotiation for Procurement and Supply Chain Professionals, The Buyer's Toolkit, and Sustainable Procurement, all published by Kogan Page.
Inhaltsangabe
Chapter 00: Introduction; Chapter 01: Introducing category management; Chapter 02: The principles of category management; Chapter 03: Laying the groundwork for success; Chapter 04: Stage 1 Initiation; Chapter 05: Stage 2 Insight; Chapter 06: Stage 3 Innovation; Chapter 07: Stage 4 Implementation; Chapter 08: Stage 5 Improvement; Chapter 09: Making category management happen; Chapter 10: Guaranteeing success Now and for the future
