The large public corporations powering the U.S. economy-Churchill's Horses, in Bogie's metaphor-are underachievers, and all of us are paying the price. Why? The reasons are shrouded in the myths that these corporations use to mask their great power and disguise the interests it serves. Myth: the shareholders who own a public corporation control it by electing the directors who govern it. Anti-Myth (fact): shareholders of a public corporation don't elect the directors, and the directors don't govern the corporation. Shareholders don't even own the corporation in any meaningful sense of the…mehr
The large public corporations powering the U.S. economy-Churchill's Horses, in Bogie's metaphor-are underachievers, and all of us are paying the price. Why? The reasons are shrouded in the myths that these corporations use to mask their great power and disguise the interests it serves. Myth: the shareholders who own a public corporation control it by electing the directors who govern it. Anti-Myth (fact): shareholders of a public corporation don't elect the directors, and the directors don't govern the corporation. Shareholders don't even own the corporation in any meaningful sense of the word. Yet Churchill's Horses spend billions propping up the current price of their shares rather than invest the money in their (and our) future prosperity. Using many voices from current and recent business literature, Bogie leads you through myths and anti-myths to understand how public corporations have lost focus and ignored their most important stakeholders. Few readers will emerge with all their assumptions and beliefs intact.
MORD BOGIE is a consultant, former lawyer, U.S. foreign aid official, and corporate executive with business experience on five continents. He graduated from Princeton in public and international affairs and, after service in the Marine Corps, from Harvard Law School. He lives with his wife, Sharon Nickles, a computer consultant, in Beacon, New York. This is his first book.
Inhaltsangabe
Introduction: Our Underachieving Corporations Control Corporations Are Nothing More or Less Than Their People Public Corporations Are Just Private Corporations with Many Owners The Owners of a Public Corporation Control It by Electing Its Directors The First Concern of Public Corporation Management Is Shareholder Value Shareholders Corporations Maximize Shareholder Value by Maximizing Current Profit Corporate Profit Is the Best Measure of Real Shareholder Value Corporate Profit Is Owned by the Shareholders Who Own the Corporation Corporations Exist to Maximize Shareholder Value Customers Corporations Engage in Marketing to Satisfy Their Customers' Needs Corporations Invest in Brands to Increase Customer Value Corporations Are Required by Supply & Demand to Charge Their Lowest Prices Corporations Innovate to Satisfy Their Customer's Needs Managers Corporate Management Is Entrepreneurial Corporate Management Is Strategic Professional Managers Can Run Any Corporate Business Corporate Management Is Strong Because It's Team Management CEOs In Public Corporations the CEO Is Controlled by Independent Directors CEOs Are Paid What They Are Worth CEO Compensation Is Linked to Corporate Performance CEOs Devote Full Time to Managing Their Corporation Workers Public Corporations Are Proficient at Motivating Their Workers Corporations Stay Competitive in a Global Economy by Downsizing Corporations Have to Lay Off Workers When Business Is Bad Raising Productivity Benefits Workers by Raising What They Earn Capitalists Wall Street's Primary Function Is Raising Money for Public Corporations Investment Bankers Serve the Interests of Clients and Investors Simultaneously The Market Is a Level Trading Field for Public Investors Wall Street's Influence on Public Corporations Is Beneficial Afterword: We Are All Consumers, We Are All Workers Table of Anti-Myths Notes on Sources Selected Bibliography Index
Introduction: Our Underachieving Corporations Control Corporations Are Nothing More or Less Than Their People Public Corporations Are Just Private Corporations with Many Owners The Owners of a Public Corporation Control It by Electing Its Directors The First Concern of Public Corporation Management Is Shareholder Value Shareholders Corporations Maximize Shareholder Value by Maximizing Current Profit Corporate Profit Is the Best Measure of Real Shareholder Value Corporate Profit Is Owned by the Shareholders Who Own the Corporation Corporations Exist to Maximize Shareholder Value Customers Corporations Engage in Marketing to Satisfy Their Customers' Needs Corporations Invest in Brands to Increase Customer Value Corporations Are Required by Supply & Demand to Charge Their Lowest Prices Corporations Innovate to Satisfy Their Customer's Needs Managers Corporate Management Is Entrepreneurial Corporate Management Is Strategic Professional Managers Can Run Any Corporate Business Corporate Management Is Strong Because It's Team Management CEOs In Public Corporations the CEO Is Controlled by Independent Directors CEOs Are Paid What They Are Worth CEO Compensation Is Linked to Corporate Performance CEOs Devote Full Time to Managing Their Corporation Workers Public Corporations Are Proficient at Motivating Their Workers Corporations Stay Competitive in a Global Economy by Downsizing Corporations Have to Lay Off Workers When Business Is Bad Raising Productivity Benefits Workers by Raising What They Earn Capitalists Wall Street's Primary Function Is Raising Money for Public Corporations Investment Bankers Serve the Interests of Clients and Investors Simultaneously The Market Is a Level Trading Field for Public Investors Wall Street's Influence on Public Corporations Is Beneficial Afterword: We Are All Consumers, We Are All Workers Table of Anti-Myths Notes on Sources Selected Bibliography Index
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