Ciencia del Pecado, La - Lewis, Jack
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OK - We spend our lives surrounded by temptations aimed specifically at our primal impulses and increasingly personalized. From the ease of online shopping, pornography or gambling, to the fast food chains that line our streets and malls or just a click away on an app, inviting us to overindulge in all the wrong things. Staying away from what we know we shouldn't do can seem like a constant and exhausting struggle. The Science of Sin brings together the latest findings in neuroscience to shed light on a topic as universal and fascinating as temptation. With each chapter inspired by one of the…mehr

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Produktbeschreibung
OK - We spend our lives surrounded by temptations aimed specifically at our primal impulses and increasingly personalized. From the ease of online shopping, pornography or gambling, to the fast food chains that line our streets and malls or just a click away on an app, inviting us to overindulge in all the wrong things. Staying away from what we know we shouldn't do can seem like a constant and exhausting struggle. The Science of Sin brings together the latest findings in neuroscience to shed light on a topic as universal and fascinating as temptation. With each chapter inspired by one of the seven deadly sins, neurobiologist Jack Lewis sheds light on the neural battles between temptation and restraint that take place in our brains, suggesting strategies to help us manage our most problematic impulses. A book to understand why we can become ruthless when we are overcome by envy, why some people have affairs and cheat on their partners, why we seem to find it so hard to stick to a diet, resist the lure of social media and endlessly compare ourselves to other people. A read that contains valuable lessons geared toward introspection and analysis of our own behavior, with the explicit goal of improving our health, happiness and productivity by helping us say "no" more often, especially in the most difficult situations to resist."
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Autorenporträt
Jack Lewis es neurobiólogo y presentador de televisión. Se doctoró en Neurociencia por el University College de Londres y continuó su investigación con imágenes de resonancia magnética funcional para estudiar cómo el cerebro humano integra el sonido y la visión como posdoctorando en el Instituto Max Planck de Cibernética Biológica. En los últimos años se ha centrado en dar a conocer las últimas investigaciones neurocientíficas al gran público de manera accesible, mediante la divulgación y con una exitosa carrera en la televisión británica desde 2008 como presentador de la serie de la BBC People Watchers, que consistía en recorrer las calles de Londres realizando experimentos de psicología social filmados en secreto con personas desprevenidas. La segunda temporada de su programa más reciente, Secrets of the Brain, ha cosechado un gran éxito a nivel internacional y se ha emitido en 20 países, desde Estados Unidos a Corea del Sur.