Stephen M Kosslyn

Clear and to the Point

8 Psychological Principles for Compelling PowerPoint Presentations

• Broschiertes Buch

Produktbeschreibung

Concrete specific recommendations on how to create good PowerPoint presentations Shows the user how to take advantage of the way we see and process information to make more effective presentations

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Produktdetails

• Verlag: Hurst & Co.
• Seitenzahl: 240
• Erscheinungstermin: 13. August 2007
• Englisch
• Abmessung: 253mm x 180mm x 14mm
• Gewicht: 531g
• ISBN-13: 9780195320695
• ISBN-10: 0195320697
• Artikelnr.: 22574928

Autorenporträt

Stephen M. Kosslyn is Chair of the Department of Psychology and John Lindsley Professor of Psychology at Harvard University. A leading authority on the nature of visual mental imagery and visual communication, he has received numerous honors for his work in this field. His previous books include Image and Mind, Wet Mind: The New Cognitive Neuroscience (with Koenig), and Psychology: The Brain, the Person, the World (with Rosenberg).

Inhaltsangabe

* 1: Articulate presentations * 2: The big picture * 3: Readable text * 4: Color
texture
animation
and sound * 5: Communicating quantitative information: using graphs * 6: Communicating qualitative information: charts
diagrams
maps
and clipart * 7: The good
the bad
and the incomprehensible * Appendix: The principles and their specific needs