This book provides a fresh perspective on cognitive pragmatics, in close dialogue with Relevance Theory but argues for a different framework. In contrast with Fodorian assumptions of modularity and automaticity, the book provides an account of inferences based on associative activation and conscious attention. This allows for a unitary account of comprehension and mindreading, in line with the Gricean original project.
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"Indeed, I cannot emphasise enough that the merits of the monograph under review go far beyond its most immediate aim of revising RT. While drawing on an impressive array of literature that spans philosophy, psychology, neuroscience and linguistics, Mazzone masterfully navigates his way through a minefield of potential terminological pitfalls and still manages to present in as much an unambiguous and detailed way as possible a solidly motivated and very well informed single-level associative approach to pragmatic processing. And all this is done in a way that does not only make complex and often highly abstract ideas easy to follow, but also genuinely encourages the reader to reevaluate assumptions that are often taken for granted in the relevant literature. There is no two ways about it, Cognitive Pragmatics: Mindreading, Inferences, Consciousness is pragmatics theorizing at its finest."
Stavros Assimakopoulos in: Journal of Pragmatics 143 (2019), 7-9
Stavros Assimakopoulos in: Journal of Pragmatics 143 (2019), 7-9