Jason Turcotte (USA California State Polytechnic University Pomona
Comedy, Cameos, and Campaign Communication
Leveraging Entertainment Media to Win Elections and Advance Policy
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Jason Turcotte (USA California State Polytechnic University Pomona
Comedy, Cameos, and Campaign Communication
Leveraging Entertainment Media to Win Elections and Advance Policy
- Gebundenes Buch
This book provides a thorough foundation for understanding the shift from political campaigning via legacy news media to campaigning through entertainment media.
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This book provides a thorough foundation for understanding the shift from political campaigning via legacy news media to campaigning through entertainment media.
Produktdetails
- Produktdetails
- Routledge Studies in Media, Communication, and Politics
- Verlag: Taylor & Francis Ltd
- Seitenzahl: 116
- Erscheinungstermin: 25. Oktober 2023
- Englisch
- Abmessung: 140mm x 223mm x 15mm
- Gewicht: 274g
- ISBN-13: 9781032429052
- ISBN-10: 1032429054
- Artikelnr.: 69031833
- Routledge Studies in Media, Communication, and Politics
- Verlag: Taylor & Francis Ltd
- Seitenzahl: 116
- Erscheinungstermin: 25. Oktober 2023
- Englisch
- Abmessung: 140mm x 223mm x 15mm
- Gewicht: 274g
- ISBN-13: 9781032429052
- ISBN-10: 1032429054
- Artikelnr.: 69031833
Jason Turcotte is Associate Professor of Communication at California State Polytechnic University, Pomona, USA.
1. The Long Tail: The Effects of Media Choice and Audience Fragmentation on
the Campaign Process 2. Merch, Fandom, and Sports Metaphors: The
Commodification of the Modern Campaign 3. From Daytime Talk to Late Night
Punchlines: Campaign Strategy and Soft News 4. Sitcoms and Satire: The Art
of the Political Cameo 5. Partnerships in Pop Culture: Courting the
Celebrity Endorsement 6. The Instaworthy Campaign: Gaming, Streaming, and
Social Media 7. Trivialization or Accessibility? The Democratic
Implications of Entertaining the Electorate
the Campaign Process 2. Merch, Fandom, and Sports Metaphors: The
Commodification of the Modern Campaign 3. From Daytime Talk to Late Night
Punchlines: Campaign Strategy and Soft News 4. Sitcoms and Satire: The Art
of the Political Cameo 5. Partnerships in Pop Culture: Courting the
Celebrity Endorsement 6. The Instaworthy Campaign: Gaming, Streaming, and
Social Media 7. Trivialization or Accessibility? The Democratic
Implications of Entertaining the Electorate
1. The Long Tail: The Effects of Media Choice and Audience Fragmentation on
the Campaign Process 2. Merch, Fandom, and Sports Metaphors: The
Commodification of the Modern Campaign 3. From Daytime Talk to Late Night
Punchlines: Campaign Strategy and Soft News 4. Sitcoms and Satire: The Art
of the Political Cameo 5. Partnerships in Pop Culture: Courting the
Celebrity Endorsement 6. The Instaworthy Campaign: Gaming, Streaming, and
Social Media 7. Trivialization or Accessibility? The Democratic
Implications of Entertaining the Electorate
the Campaign Process 2. Merch, Fandom, and Sports Metaphors: The
Commodification of the Modern Campaign 3. From Daytime Talk to Late Night
Punchlines: Campaign Strategy and Soft News 4. Sitcoms and Satire: The Art
of the Political Cameo 5. Partnerships in Pop Culture: Courting the
Celebrity Endorsement 6. The Instaworthy Campaign: Gaming, Streaming, and
Social Media 7. Trivialization or Accessibility? The Democratic
Implications of Entertaining the Electorate