Susan Strasser (ed.)

Commodifying Everything

Relationships of the Market
Herausgeber: Strasser, Susan

• Gebundenes Buch

Produktbeschreibung

"Commodification" refers most explicitly to the activities of turning things into commodities and of commercializing that which is not commercial in essence. The mass marketing of pets, the rise of the coffin industry, the conversion of preacher into salesmen, and the globalization of Taleggio cheese are some of the exciting but surprising topics in this volume that show how friendship, death, spirituality, and artisanship all have a price after being commodified. This unique collection of essays is a fascinating take on creating consumer products and consumer identities when what's for sale goes well beyond the thing itself. It will be a course-in-a-box for instructors who want to teach their students about commodification.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 306
• Erscheinungstermin: 16. Mai 2003
• Englisch
• Abmessung: 236mm x 167mm x 23mm
• Gewicht: 531g
• ISBN-13: 9780415935906
• ISBN-10: 0415935903
• Artikelnr.: 22455282

Autorenporträt

Susan Strasser is a Professor of History at the University of Delaware. Her scholarly work focuses on the intersection of private and public: domestic experiences and American corporate activity. She is the author of several books including Waste and Want: A Social Historyof Trash and Never Done: A History of American Housework

Inhaltsangabe

BOUNDARIES OF THE MARKET Susan Strasser , Introduction Jean-Christophe
Agnew , The Give and Take of Consumer Culture LOVE AND MONEY: INTIMATE
RELATIONSHIIPS AND THE MARKET Katherine C. Grier , Buying Your Friends: The
Pet Business and American Consumer Culture Helen Sheumaker , The Commodity
of Self: Nineteenth-Century Hair Jewelry GOODS AND SERVICES: EXPANDING
MARKET RELATIONSHIPS Nancy Tomes , An Undesired Necessity: The
Commodification of Medical Service in the Interwar United States Brent W.
Tharp , Preserving Their Form and Features: The Commodification Of Coffins
in the American Understanding of Death GOD AND MAMMON: SELLING AND SACRED
Barbra Mann Wall , Health Care as Product: Catholic Sisters Confront
Charity and the Hospital Marketplace, 1865-1925 John M. Giggie , Preachers
and Peddlers of God: Ex-Slaves and the Selling of African American Religion
in the Postbellum South Anne Hardgrove , The Politics of Ghee Adulteration
and its Public Resolutions in Calcutta, c. 1917 VILLAGE AND NATION:
COMMUNITY, IDENTITY, AND THE MARKET Andrew B. Fisher , Marketing Community:
State Reform of Indian Village Property and Expenditure in Colonial Mexico
Karl Gerth , Commodifying Chinese Nationalism: MSG and the Flavor of
Patriotic Production Cristina Grasseni , Packaging Skills: Calibrating
Cheese to the Global Market