Communication audit is a relatively new field of research, which has so far been investigated from a managerial point of view. Linguists have not yet researched it. This book summarises existing, mainly managerial, approaches to communication audits and brings to the forefront a linguistic perspective on them. It showcases that their essence is to capture and assess the actual communication behaviour of auditees. The proposed communication audit model, communication audit procedures, and linguistic form sheet can be applied and further developed by scientists interested in taking on research…mehr
Communication audit is a relatively new field of research, which has so far been investigated from a managerial point of view. Linguists have not yet researched it. This book summarises existing, mainly managerial, approaches to communication audits and brings to the forefront a linguistic perspective on them. It showcases that their essence is to capture and assess the actual communication behaviour of auditees. The proposed communication audit model, communication audit procedures, and linguistic form sheet can be applied and further developed by scientists interested in taking on research into communication and by practitioners who wish to conduct communication audits in practice.
Produktdetails
Produktdetails
Warschauer Studien zur Germanistik und zur Angewandten Linguistik 23
Justyna Alnajjar is Assistant Professor at the University of Warsaw. Her main research interests lie in intercultural business and specialist communication, communication in virtual project teams, the use of English as the business lingua franca (BELF), language assessment, and communication audit.
Inhaltsangabe
Contents: Globally Integrated R&D Project Teams - Communication audit - Specialist Knowledge Transference - Linguistic discourse analysis - Intercultural and Interlingual Business Communication - Project management - Discursive acts - Discursive events - Communities of practice - Discourse communities - Intercultural Encounters.