The Communication Yearbook annuals publish diverse, state-of-the-discipline literature reviews across the field of communication. Sponsored by the International Communication Association, volumes offer insightful descriptions of research as well as reflections on the implications of those findings for other areas of the discipline. Edit
The Communication Yearbook annuals publish diverse, state-of-the-discipline literature reviews across the field of communication. Sponsored by the International Communication Association, volumes offer insightful descriptions of research as well as reflections on the implications of those findings for other areas of the discipline. Edit
Christina Beck is professor of communication at Ohio University. She has been editing the Communication Yearbook series for 3 years. CY 33 will be her final volume.
Inhaltsangabe
Editor's Introduction -- Christina S. Beck Ohio University A Synthesis of Findings and Theoretical Explanations for the "Boomerang Effect" in Response to Strategic Messages -- Sahara Byrne Cornell University & Philip Sol Hart Cornell University A Meta-Analytic Review of the Effects of Adapting Consumer Advertising Appeals to Cultural Values -- Jos Hornikx Radboud University Nijmegen & Daniel J. O'Keefe Northwestern University The Role of Computer-Tailoring in the Development of Persuasive Health Communication Messages -- Seth M. Noar University of Kentucky Nancy Grant Harrington University of Kentucky & Rosalie Shemanski University of Kentucky An Integrative Model of Knowledge -- Ronald E. Rice University of California Santa Barbara & Marni Heinz Google Communicating Statistical Risk Information -- Ulrich Hoffrage University of Lausanne. Christine Skubisz University of Maryland & Torsten Reimer University of Maryland Opening Up the Conversation on Genetics in Families: The Space for Communication Scholars -- Kathleen Galvin Northwestern University & Lauren H. Grill Northwestern University Re-Imagining Science Technology and Engineering: Communication Perspectives -- Patrice M. Buzzanell Purdue University Lorraine G. Kisselburgh Purdue University & Brenda L. Berkelaar Purdue University Organizational and Family Gender Role Reversal: A Cross-Contextual Communication-Centered Review of the Literature -- Caryn E. Medved Baruch College/CUNY Discourses of Volunteerism -- Shiv Ganesh University of Waikato & Kirstie McAllum University of Waikato Public Interest Media Activism and Advocacy as a Social Movement: A Review of the Literature -- Philip Napoli Fordham University Image Restoration and Reconciliation: The Application Limitations and Future Directions of Apologia Studies -- Emil B. Towner Texas Tech University
Editor's Introduction -- Christina S. Beck Ohio University A Synthesis of Findings and Theoretical Explanations for the "Boomerang Effect" in Response to Strategic Messages -- Sahara Byrne Cornell University & Philip Sol Hart Cornell University A Meta-Analytic Review of the Effects of Adapting Consumer Advertising Appeals to Cultural Values -- Jos Hornikx Radboud University Nijmegen & Daniel J. O'Keefe Northwestern University The Role of Computer-Tailoring in the Development of Persuasive Health Communication Messages -- Seth M. Noar University of Kentucky Nancy Grant Harrington University of Kentucky & Rosalie Shemanski University of Kentucky An Integrative Model of Knowledge -- Ronald E. Rice University of California Santa Barbara & Marni Heinz Google Communicating Statistical Risk Information -- Ulrich Hoffrage University of Lausanne. Christine Skubisz University of Maryland & Torsten Reimer University of Maryland Opening Up the Conversation on Genetics in Families: The Space for Communication Scholars -- Kathleen Galvin Northwestern University & Lauren H. Grill Northwestern University Re-Imagining Science Technology and Engineering: Communication Perspectives -- Patrice M. Buzzanell Purdue University Lorraine G. Kisselburgh Purdue University & Brenda L. Berkelaar Purdue University Organizational and Family Gender Role Reversal: A Cross-Contextual Communication-Centered Review of the Literature -- Caryn E. Medved Baruch College/CUNY Discourses of Volunteerism -- Shiv Ganesh University of Waikato & Kirstie McAllum University of Waikato Public Interest Media Activism and Advocacy as a Social Movement: A Review of the Literature -- Philip Napoli Fordham University Image Restoration and Reconciliation: The Application Limitations and Future Directions of Apologia Studies -- Emil B. Towner Texas Tech University
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