Company, its performance and perceived employer attractiveness
Jana Musilova
Broschiertes Buch

Company, its performance and perceived employer attractiveness

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This work analyses influencers of employer attractiveness with high focus on company performance and other elements concerning company as such. Theoretical part of this work aims to bring relevant background for the practical analysis. In particular, it examines areas such as talent management, employee value proposition and employer branding and their connection to employer attractiveness. Practical part identifies objective and subjective drivers of employer attractiveness. This part consists of three analyses: Questionnaire, Correlation Analysis and RPC Graduate Survey. Triangulation of all...