104,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in über 4 Wochen
Melden Sie sich
hier
hier
für den Produktalarm an, um über die Verfügbarkeit des Produkts informiert zu werden.
- Gebundenes Buch
This updated edition offers students an accessible, thorough guide to the concerns surrounding the modern consumer and brings to light the repercussions of making uninformed decisions in todayâ s global economy.
Andere Kunden interessierten sich auch für
- Ayantunji Gbadamosi (UK University of East London)Consumer Behaviour and Digital Transformation195,99 €
- Cynthia KaufmanConsumerism, Sustainability, and Happiness174,99 €
- Transformative Consumer Research for Personal and Collective Well-Being68,99 €
- Dawn Burton (Queen Mary, University of London, UK)Credit and Consumer Society78,99 €
- Pietro LanziniResponsible Citizens and Sustainable Consumer Behavior30,99 €
- The Routledge Handbook of Digital Consumption303,99 €
- Geoffrey A. MooreInside the Tornado17,99 €
-
-
-
This updated edition offers students an accessible, thorough guide to the concerns surrounding the modern consumer and brings to light the repercussions of making uninformed decisions in todayâ s global economy.
Produktdetails
- Produktdetails
- Verlag: Taylor & Francis Ltd
- 4 ed
- Seitenzahl: 502
- Erscheinungstermin: 25. Mai 2021
- Englisch
- Abmessung: 180mm x 254mm x 32mm
- Gewicht: 1182g
- ISBN-13: 9780367422882
- ISBN-10: 0367422883
- Artikelnr.: 60353115
- Verlag: Taylor & Francis Ltd
- 4 ed
- Seitenzahl: 502
- Erscheinungstermin: 25. Mai 2021
- Englisch
- Abmessung: 180mm x 254mm x 32mm
- Gewicht: 1182g
- ISBN-13: 9780367422882
- ISBN-10: 0367422883
- Artikelnr.: 60353115
Elizabeth B. Goldsmith is Professor Emerita in the College of Human Sciences at Florida State University and Research Affiliated Faculty in the College of Liberal Arts and Human Sciences at Virginia Tech University, USA. She is a Fulbright Scholar, awarded grants from Stanford University, the Smithsonian, and Duke University, and has served as Domestic Policy Advisor for the White House and as advisor on bankruptcy education for the US Department of Justice.
Part 1 Consumer perspectives 1. Consumers in a changing world 2. The consumer movement 3. Consumer theories and models Part 2 Consumer protection 4. Consumer protection and law 5. Government protection
consumer groups
and the media Part 3 Consumers in the marketplace 6. Brands
buying process
and product development 7. Decision-making and advertising 8. Food and water issues 9. Health and wellness issues 10. Sustainability and safety 11. The Internet
technology
and identity theft 12. Being a better consumer of housing and vehicles Part 4 Consumers in the financial marketplace 13. Banking
debt
and credit issues 14. Insurance and investment issues Part 5 Emerging consumer issues and the global perspective 15. Issues
ethics
and globalization
consumer groups
and the media Part 3 Consumers in the marketplace 6. Brands
buying process
and product development 7. Decision-making and advertising 8. Food and water issues 9. Health and wellness issues 10. Sustainability and safety 11. The Internet
technology
and identity theft 12. Being a better consumer of housing and vehicles Part 4 Consumers in the financial marketplace 13. Banking
debt
and credit issues 14. Insurance and investment issues Part 5 Emerging consumer issues and the global perspective 15. Issues
ethics
and globalization
Part 1 Consumer perspectives 1. Consumers in a changing world 2. The consumer movement 3. Consumer theories and models Part 2 Consumer protection 4. Consumer protection and law 5. Government protection
consumer groups
and the media Part 3 Consumers in the marketplace 6. Brands
buying process
and product development 7. Decision-making and advertising 8. Food and water issues 9. Health and wellness issues 10. Sustainability and safety 11. The Internet
technology
and identity theft 12. Being a better consumer of housing and vehicles Part 4 Consumers in the financial marketplace 13. Banking
debt
and credit issues 14. Insurance and investment issues Part 5 Emerging consumer issues and the global perspective 15. Issues
ethics
and globalization
consumer groups
and the media Part 3 Consumers in the marketplace 6. Brands
buying process
and product development 7. Decision-making and advertising 8. Food and water issues 9. Health and wellness issues 10. Sustainability and safety 11. The Internet
technology
and identity theft 12. Being a better consumer of housing and vehicles Part 4 Consumers in the financial marketplace 13. Banking
debt
and credit issues 14. Insurance and investment issues Part 5 Emerging consumer issues and the global perspective 15. Issues
ethics
and globalization