Consumer Preference Analyses For Banana And Sweet Orange Fruits

Consumer Preference Analyses For Banana And Sweet Orange Fruits

Consumer Preference Analyses for Banana and Sweet Orange Fruits Attributes in Nigeria

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Banana and sweet orange fruits are among the fruits highly demanded by consumers in Nigeria. They are important nutritional, economic and industrial fruits which apart from containing good sources of vitamins, minerals and roughages, aid digestion and thus promote good health. Industrially, they can be processed into canned or bottled juice which together with the packaged fresh fruits are exported to earn foreign exchange. They also, provide employment and income to a large number of farmers and middlemen who are massively involved in their marketing; spanning from the south to the north of t...